G.I.F.T.S. 5 simple tips for powerful PRESENTations

©2013 In the Company of Ideas

©2013 In the Company of Ideas

As a former product development specialist, I had to be creative in designing, researching and developing new products for our industry. (When the words ‘product’, ‘specialist’ and ‘development’ are in your job title, creativity is a must.) I was also in charge of presenting these products to our National Sales Force.  It was my job to present them with the tools and “gifts” needed to help them sell more. I often thought of myself as a product cheerleader. I needed to focus their attention on the new product, make it personal, and exciting to them. Once they were charged up then I had to give the information they needed to do their job, which is to get their customers equally excited, and ready to issue purchase orders.

I used an acronym, as I often do, to present/sell the product at our National Sales Meeting in Naples, Fl. (Okay, so the use of letters is not unique. But for remembering, sometimes simpler is better.) The acronym “G.I.F.T.S.” offers tips not only for a memorable sales presentation in front of a large audience, it works well in smaller settings too. The tips can also be used when writing a piece for your target audience or giving a personal gift to a family member or friend. The goal…to have a satisfied customer backed up with some product passion.

Here is what works for me:

Get Personal. I tapped into their emotions, and set goals.

Interact. I listened to the needs of each region and their representatives, while investing the time needed to get the job done. (Or listen to thoughts of your audience, readers or family members).

Face time. Be expressive. That is my normal mode so this one is easy for me. Get up on the stage. Act out a scenario. Sing. Dance. Present the facts in a way they did not expect. Focus on the most important fact first with an appropriate lead in to get their attention. (This can easily be expressed in the written word as well).

Tell a Story. Make them laugh. A mind at play is always creative and receptive to new ideas. (“Play” is Profitable).

Surprise! I always kept them guessing as to what I’ll do next. The element of surprise in a presentation always grabs attention. (Even the nay-sayers perk up).

So whether you are planning a large presentation, writing a new piece or even presenting a unique home-made movie to your families…use your own “gifts” to make it a truly memorable one.

Celebrate your gifts

Share your gifts

Can you hear the applause? Can you feel the gratitude expressed?

That’s for YOU and a job well done.

Why PASSION is a must for Success in Life and Business…

20130402-174046.jpgEach person has their OWN definition of what THEY love, or whom they love, but the basis of all these lies within. This definition comes from the heart, that core of your existence that can spark emotions from others.

In a similar vein, there is or should be a unique essence that defines YOU or YOUR Business.

What is your Passion? What is your business Passion?

One of my passions is teaching students of all ages the art of dance. I show them how to embrace the JOY of dance and movement.  Teaching technique is obviously very important, as is a business development plan to keep a steady flow of new students. But, in my opinion, even the finest technician or well-designed plan will not succeed without passion. Without passion in dance, there wouldn’t be a connection with your audience.  Without passion in your business, the connection with your customers will fall flat…

Fortunately, writing is also a passion for me. I enjoy making correlations between teaching dance and real world experiences. I demonstrate how we can all learn about ourselves through expression in the arts, business, sports, or whatever legally fuels our desires. I of course am passionate about making dance an experience and inspiring others. However, I also enjoy helping others express their own true words by editing while retaining the “inner fire” of their own words. I find JOY in all of these things. One could say I’m a naturally “passionate” person.

Are you passionate?

Why is Passion so important in your life, family and business?

1. Passion stirs the emotion and creates opportunity.

2. Passion is ambitious.

3. Passion communicates.

4. Passion promotes enthusiasm.

5. Passion sells.

I believe that everyone, including you, possesses POWER for PASSION, as long as they tap into their inner heart strings and listen.

Ba boom, Ba boom…. Your heart is beating… faster, faster…

Listen to the rhythm of your heart. Seize the OPPORTUNITY. Get on the dance floor.

Find YOUR Passion. Use it as “fuel” for your business, your family, your life and YOU will find SUCCESS.

Collaboration Stew – Your Recipe for Success

collaborationYour Recipe for Success.

“As you navigate through the rest of your life, be open to collaboration. Other people and other people’s ideas are often better than your own. Find a group of people who challenge and inspire you, spend a lot of time with them, and it will change your life.” – Amy Poehler

Absolutely amazing things can happen when two creative minds get together. A great current example comes from Justin Timberlake and Jimmy Fallon. Together they play, sing, act and create MAGIC. #ViralMagic.

So I wonder what we can learn from their success.  #GreatExample! Sometimes collaboration begins with a simple conversation, an idea communicated among friends, even a story shared by an author to a crowd. For instance, I had a “date” with sportswriter/author Mitch Album (who penned many books including “Tuesdays with Morrie” and the latest novel “A Phone Call from Heaven”). You can read about that “date” here -> #MyTuesdaywithMitch. Although I listened more than I talked, it was a collaboration of sorts. I learned from a mentor, which in turn reignited my passion for writing and creativity.

We can all inspire each other through collaboration. For instance the Collaboration Definition from Merriam Webster: 1:  to work jointly with others or together especially in an intellectual endeavor — speaks volumes to the entertainment industry. So why not use it more in the business world or personal endeavors. Sometimes it can turn out widely successful, sometimes widely not, but hey, why not give a try? The best “epic fails” can be the most learned from experiences. The ones that DO work… are Amazing!

So I suggest you “Stir Up” some thought-provoking “Collaboration Stew” Recipes for Success:

  1. Who inspires you? What company? Is there a specific book or author that speaks to you? Read. Listen. Learn.
  2. Research the things that motivate you, the background behind their philosophies and the many paths they had to travel to reach the current destination.
  3. Find YOUR successful sidekick. Someone that shares your values. Or maybe not. Because if you are “challenged” in a good way then perhaps you can stretch your mind even further.
  4. Or find someone you believe in. Reach out. It only takes one question, one email, one tweet, one phone call and one hi, to start up a conversation. You’ll never know unless you ASK.
  5. Mentor someone. Share your success with others. Learn from successful people. Get creative and “collaborate” your way to new ideas.
  6. Add to this list. I’d like to collaborate with you on building this list. #CollaborationStew